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The great eastern run launch in the peterborough cathedral. There's many people present.

Living Better Celebrates the Launch of The AEPG Great Eastern Run 2024 at Peterborough Cathedral 

August 21, 2024

Launch of The AEPG Great Eastern Run creates an exciting atmosphere as all charity partners and delivering organisations meet at the historic Peterborough Cathedral.

Living Better Named Official Charity Partner

We are delighted to announce our participation as the official charity partner for the eagerly awaited AEPG Great Eastern Run 2024. As the official charity partner, we can offer and encourage people to do something amazing by taking on the challenge of the 13.1-mile half-marathon or Anna’s Fun Run 5K route and be part of the team. By joining the Living Better group of runners, supporters will be actively contributing to the health, happiness, and well-being of the people in Cambridgeshire and Peterborough. This is a brilliant opportunity for everyone, whether you’re an experienced athlete or a beginner of any ability, to embrace the challenge and fundraise for a good cause.  

New and Improved Great Eastern Run Route Revealed

The event launch, held on 19 August at the historic Peterborough Cathedral, officially revealed the newly refined route for this year’s Great Eastern Run, shaped by valuable feedback from participants and supporters following last year’s event.

The updated route has been carefully designed to improve the overall experience for runners, spectators, and supporters while also making the event more inclusive and accessible. Organisers have introduced improvements to better accommodate wheelchair participants, creating a smoother and more accessible course that allows more people to take part comfortably and confidently. These changes reflect the event’s ongoing commitment to ensuring that individuals of all abilities can enjoy and participate in one of Peterborough’s most celebrated community sporting events.

Partnerships Supporting Health and Wellbeing

Living Better’s involvement in this highlights their commitment to encouraging active lifestyles across all demographics in Peterborough and Cambridgeshire. By partnering with Good Running Events to work on The AEPG Great Eastern Run 2024, we aim to inspire more individuals to become more physically active by participating, thereby improving their health and well-being.  

There’s a perfect alignment between the AEPG Great Eastern Run and what Living Better do. The event encourages more and more people to get out there, get active for their own fitness and wellbeing. This is exactly what Living Better and Good Running Events stand for through this race – Aaron Murell, Race Director from Good Running Events, said 

Both ParkRun and Living Better have the same aim, which is to get people moving. Having Living Better onboard helps actually spread the word – Alison Ainsworth, Events Ambassador (Volunteer) from ParkRun UK, said

Take Part in Living Better Challenge Events 

Our sign-ups for the AEPG Great Eastern Run are closed. Still interested in fundraising, improving wellbeing, or making a positive impact in your local community? Whether you want to take part in future events, support healthier lifestyles, or help inspire others to get active, Living Better would love to hear from you.

Get in touch now: https://living-better.org.uk/get-in-touch/

Find Out More About Our Place-Based Approach

Our goal is to create a healthier, more active future for everyone. By focusing on areas of greatest need, we aim to ensure that no one is left behind, and every community has the opportunity to thrive through sport and physical activity.

Contact us at info@livingbettergroup.co.uk for more information.

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